I'm Irini Koutava, a freelance designer who specialises in branding and digital design for clients from all over the world. Based in lively Berlin and inspired by the multicultural mix of the city and my mediterranean cultural background I collaborate with talented professionals, like photographers and developers, to design the perfect solution for every client. I studied Graphic Design and before becoming a freelancer, I worked for several agencies and companies in Athens and in Berlin and I was very fortunate to collaborate with some very talented and distinguished professionals.

I started out as a designer active in the fields of corporate identity, publications and advertising and soon discovered my passion for new technologies and became more and more involved in concepting and designing websites and mobile applications. I have a full time working experience of twenty years in a range of fields where I combine a design aesthetic centered on minimalism, typography and colour with the latest technologies to produce work that has been described as refined, individual and effective.

I am passionate about my work and about helping people bring to life what they conceive, which is why the client is involved in the creative process every step of the way. Every project has its own unique personality and story to tell. I explore and expand that story by combining original strong visual language with well thought-out design solutions, a process that aims to meet my client’s needs and goals.

As part of the unique creative scene of Berlin, I feel I have been fully integrated into this colourful progressive patchwork of creativity, talent, inspiring elements and progressive rhythms that urge and inspire me to explore the boundaries, limits and depths of what I am still very enthusiastic about: DESIGN! 

“Design is not just what it looks like and feels like.
Design is how it works."
Steve Jobs

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